From sponsor to storyteller: Crafting a new identity for Uni Baskets Münster.
Bringing big-league energy to a hometown team.
Since 2019, we’ve supported the Uni Baskets Münster by creating campaigns, content, and marketing tools that bring fans, sponsors, and the local basketball community closer together – across print, online, and throughout Münster, Germany.
Uni Baskets
Strategy
Website
Branding
A game plan for partners.
To attract sponsors for a second-division basketball team, we created a sharp acquisition concept: clear performance logic, emotional storytelling and a confident visual language that matches the pace of the sport.
Business meets baskets.
For the exclusive Business Club dinner, we designed an invitation and menu that match the atmosphere of the event – premium, playful, and very Münster.
From tip-off to full-court content.
We redesigned the seasonal magazine and Gameday print magazine – turning them into modern editorial formats that connect fans with the team, the sport and the culture behind it.
A digital fan experience.
We then transformed the printed gameday magazine into a digital format with gameday.ms – including interactive editorial content, stats, interviews and new formats like Faces and Quick Three.
In it for the long game.
What began with a single design project has grown into a long-term creative partnership. We help shape the club’s appearance and experience – through every new season, every new story, and every new game.
